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Food Away From Home - Meal Click

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Vincenzina Caputo

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Ellen Van Loo

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Jiayu Sun

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Tracking Consumer Preferences and Demand for Food Consumed Away from Home Ordered Online  

Motivation. Food-away-from-home makes up more than half of U.S. food spending, with digital platforms like Uber Eats and DoorDash rapidly reshaping how people eat. Emerging evidence suggests that unhealthy options are often more prominent in digital settings, especially in delivery settings. Yet we know little about what consumers actually encounter and purchase in these digital food environments.

 

What we do. Meal Clicks examines food away from home in digital environments, including Uber Eats, DoorDash, and restaurant websites, to understand how these platforms influence consumer behavior. We assess whether and how digital design can support healthier, more informed choices. The project also evaluates industry-led tools, such as just-in-time nudges, and tests how existing food policies translate into digital contexts.​ For example, Meal Clicks runs in multiple editions, each focusing on a specific restaurant type and a policy or industry tool, including unhealthy food taxes, soda taxes, nutritional labels, and adaptations of SNAP’s Restaurant Meals Program, often combined with just-in-time interventions

Highlights

Industry Report

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Publication

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Evaluating Policy and Industry-Based Interventions for Healthier Online Food-Away-From-Home Choices. Revise & Resubmitted

Presentation

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Understanding Consumer Demand for Online Food Delivery and the Effects of a Calorie-Dense Food Tax. 2025 AAEA & WAEA conference in Denver, CO

Presentation

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Estimating SNAP Purchasing Power in Online Food Delivery Environments. 2025 AAEA & WAEA conference in Denver, CO

Panel Discussion

Understanding Consumer Demand for Online Food Delivery and the Effects of a Calorie-Dense Food Tax. 2025 EAAE Congress in Bonn, Germany​​​​

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Plenary Talk

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From Choice to Context: Rethinking Modern Food Environments, Consumer Agency, and Policy Action. Plenary talk at 2025 EAAE Congress in Germany

Panel Discussion

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Evaluating Policy and Industry-Based Interventions for Healthier Online Food-Away-From-Home Choices. 2025 EAAE Congress in Bonn, Germany​​​​

Meal Click App

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We designed an app - the Meal Click App - to simulate digital food environments like Uber Eats or Doordash. 

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College of Agriculture and Natural Resources (CANR)

Morrill Hall of Agriculture,

446 W Circle Suite 301,

East Lansing, MI 48824

In Collaboration With:

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Contact:

517-505-9221

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